ION GNSS+ Marketing Resource Center

Thank you for participating in ION GNSS+. Below are some tips and resources that will help you maximize your experience.

Contents:

• ION GNSS+ Partner Program and Sponsorship Options
• ION GNSS+ 2021: Promoting Your Company's Participation
  • Exhibitor Tips – How to increase your Return on Investment at ION GNSS+
  • Sample Media Release
  • Customer Email Pass-alongs
  • Exhibitor Email Pass-alongs 
  • Speaker and Exhibitor Email Pass-alongs 
  • Sample Email Signatures 
  • ION GNSS Exhibitor Logo 

ION GNSS+ Partner Program and Sponsorship Options

As a non-profit institution with individual and corporate memberships, The Institute of Navigation offers a unique and highly targeted audience for organizations that provide products and services to professionals in the field of positioning, navigation and timing. The ION Partner Program is designed to connect leaders in the field with a network of solutions, resources and opportunities.

Download the ION GNSS+ Partner Program Brochure

Exhibitor Tips: Increase Your Return on Investment at ION GNSS+

ION GNSS+ 2021 is the world’s largest showcase of GNSS technology, products and services and this year’s best opportunity to showcase your organization during the event, reach new customers, and solidify relationships with existing customers. 

Here are some ways you can start building customer anticipation and traffic to your exhibit space the conference starts:

• Download the ION GNSS+ 2021 Exhibitor Logo and place it on your website: ION has a ready-to-use ION GNSS+ 2021 exhibitor logo for you to use and link your website to your ION GNSS+ 2021 online exhibitor profile. Make it easy for your customers to find you.
• Include a P.S. on all outgoing correspondence: “We’ll see you at ION GNSS+ 2021 . Visit us at [LINK TO YOUR PROFILE HERE]." This lets all your customers know how to reach you and reinforces it every time they open your mail. 
• Add a footer/ signature to your emails: Set your email up to automatically add a message like “Visit our exhibitor page at [LINK TO YOUR PROFILE HERE] at ION GNSS+ 2021 being held September 20-24!” to the bottom of all your email messages. Be sure that everyone in your company with customer contact does the same.
• Make appointments ahead of time: Be proactive by scheduling appointments early. Your customers will appreciate the effort. Send out a list-minute reminder a few weeks before the show. Email or mail a message out to all your clients and potential customers reminding them to include a visit to your exhibitor profile and booth.

Exhibitor Pass Along Email: Promoting Your Exhibit Space

The Institute of Navigation’s ION GNSS+ 2021 is coming up fast. Make sure your colleagues know that your company is participating and encourage them visit your exhibit space - simply copy, paste and personalize the email below into your own email and send to your full mailing list. Remember to personalize it by adding a link to your exhibit profile.

ION GNSS+ 2021
September 20-24, 2021
St. Louis, Missouri

News and Updates:
I’d like to personally invite you to attend ION GNSS+ 2021, taking place September 20-24 in St. Louis, Missouri.

[Company Name] will be participating in ION GNSS+ 2021 , the world’s largest technical meeting and showcase of GNSS technology, products and services. Visit our profile at: [LINK TO YOUR PROFILE HERE], and please visit us at booth [booth #].”

[Add a paragraph if you’ve uploaded an exhibitor demonstration to your profile.]

It’s the year’s best opportunity to hear from leaders in the field, learn about the newest technologies and stay up-to-date on where the technology is headed.

To view the complete technical program and schedule, go to www.ion.org/gnss.

Register today and we'll see you in September.

Speaker and Exhibitor Pass Along Email: Promoting Your Technical Session

Make sure your colleagues know about the program (including your session). Simply copy, paste and personalize the email below into your own email and send to your full mailing list. REMEMBER to personalize it by adding the name, date, and time of your session, a link to your exhibit profile, and any other exhibitor highlights.

ION GNSS+ 2021
September 20-24, 2021
St. Louis, Missouri

News and Updates:
I’d like to personally invite you to attend ION GNSS+ 2021, taking place September 20-24 in St. Louis, Missouri

[Company Name] will be participating in ION GNSS+ 2021 , the world’s largest technical meeting and showcase of GNSS technology, products and services. Visit our exhibitor page at: [LINK TO YOUR ONLINE PROFILE HERE], and please visit us at booth [booth #].”

In addition, [PRESENTER’S NAME] with [COMPANY] is presenting a technical paper, [PAPER TITLE], on [DAY, MONTH]

ION GNSS+ 2021 features more than 200 technical papers specifically tailored to positioning, navigation and timing professionals.

It’s the year’s best opportunity to hear from leaders in the field, learn about the newest technologies and stay up-to-date on where the technology is headed.

To view the complete technical program, go to www.ion.org/gnss.

Register today and we’ll see you in September.

Email Signatures

Help us get the word out with Email Signatures! In order to increase attendance at the meeting and drive interest in your company, we need your help getting the word out. Below we've written pre-populated Email Signatures. These are easy and effective ways to create awareness and help drive customers to your profile. We've also included instructions on setting up email signatures in both Microsoft Outlook.

Sample Signatures for Promotion

Attend ION GNSS+ 2021, taking place September 20-24 in St. Louis, Missouri, and don’t forget to visit our exhibitor page at [LINK TO YOUR ONLINE PROFILE HERE], and visit us at booth [booth #].”

We’ll be participating in ION GNSS+ 2021, taking place September 20-24 in St. Louis, Missouri. Visit our exhibitor page at [LINK TO YOUR ONLINE PROFILE HERE], and visit us at booth [booth #].”

Register today at www.ion.org/gnss

Sample Signature for Session Promotion

Join us at ION GNSS+ 2021, taking place September 20-24 in St. Louis, Missouri, and attend our session [PAPER TITLE] on [DAY, MONTH].

Register today at www.ion.org/gnss

How to Create an Email Signature in Outlook

To add an email signature to your Outlook:

• Select Tools | Options... from the menu in Outlook.
• Go to the Mail Format tab.
• Click Signatures... under Signatures.
• Go to the Email Signature tab.
• Click New.
• Type the new signature's desired name.
• Click OK.
• Type the desired text of your signature under Edit signature.
• It is best to keep your signature to no more than 5 or 6 lines of text.
• To add your business card as a vCard file (with which recipients can import or update your contact details):
• Move the cursor where your business card should appear in the signature.
• Click Business Card in the formatting toolbar.
• Locate and highlight yourself.
• Click OK.
• Click OK.
• Click OK again.

ION GNSS Exhibitor Logo

Use this logo on your emails, mailings, and marketing pieces to promote your involvement with ION GNSS+. To save the image, right click and choose "save image as."